LOS ANGELES, United States, May 7, 2024, Chainwire
Global brands and talent will be able to use Ethernity’s technology to store their IP on-chain and connect with their fans through next-generation content and experiences
Ethernity, the renowned platform for authenticated and licensed NFTs with icons like Lionel Messi and Shaquille O’Neal, announces its groundbreaking evolution into a breakthrough Layer 2 solution on the Ethereum blockchain. This evolution is poised to transform the web3 entertainment landscape and directly address the challenges major brands like Amazon, Marvel and Warner Brothers face in embracing blockchain technology.
Ethernity’s interactions with global entertainment brands revealed significant barriers to their adoption of web3, ultimately inspiring the development of the Ethernity Chain. The main concerns were privacy, cost and complicated interfaces, all of which have been addressed by this evolution; Ethernity’s Layer 2 solution improves security, offers lower gas costs and includes a plug-and-play toolkit, making it easier for global entertainment brands to integrate their franchises into the blockchain. To ensure that proprietary data and creators’ intellectual property are protected, the Ethernity Chain includes advanced AI capabilities – including comprehensive Digital Rights Management (DRM) controls – that combat the trafficking of counterfeit assets and provide a safe environment for both users and brands.
Key Features of the Eternity Chain
- Enhanced AI capabilities: AI is embedded in the Ethernity Chain, providing unparalleled security and brand protection through robust Digital Rights Management (DRM) controls, designed to prevent the trafficking of counterfeit assets and ensure a safe environment for both users and brands.
- Plug and play toolkit: The Ethernity Plug and Play toolkit provides brands and creators with no-code tools to bring their global entertainment brands to the blockchain and quickly and easily provision tokens, marketplaces and web3 applications.
- Environmentally friendly and low gas costs: The Ethernity Chain is designed to minimize environmental impact and lower the barrier to entry for users and developers through significantly lower gas rates.
- Standard 100% EVM: The Ethernity Chain seamlessly integrates all current standards, including tokens, NFTs and DeFi smart contracts.
“Our goal is to revolutionize the way entertainment brands interact with their audiences through web3 technologies,” said Nick Rose Ntertsas, Co-Chief Executive Officer at Ethernity. “By moving to a Layer 2, we are not only expanding our capabilities, but also providing a navigable, sustainable and secure environment for brands to create next-generation entertainment products and fan experiences.”
For more information about Ethernity and the transition to Layer 2, visit https://ethernity.io.
About eternity
Ethernity is a leading technology company based in the Cayman Islands, specializing in innovative web3 solutions, including their upcoming Ethereum Layer 2 solution, purpose-built for global entertainment brands looking to transition their intellectual properties to the blockchain. Capitalizing on our established partnerships, deep expertise and robust infrastructure, Ethernity will lead the world’s leading web3 entertainment ecosystem. We provide an AI-enhanced, secure, eco-friendly and intuitive platform that meets the evolving needs of the next generation of entertainment companies and products.
Contact
CMO
James Aitken
Eternity chain
james@ethernity.io