Maison Margiela debuts in Web3 Fashion with the MetaTABI collection

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What is Maison Margiela?

Maison Margiela is a French luxury fashion house founded in 1988 by Belgian designer Martin Margiela and Jenny Meirens.

The Paris-based fashion house produces haute couture-inspired artisanal collections in addition to ready-to-wear, including womenswear, menswear, jewelry, shoes, accessories, leather goods, perfumes and homewares.

The house is also known for its avant-garde designs using unconventional materials and organizing live shows in unique locations.

MetaTABI holders receive priority access

Maison Margiela launched a blockchain game last year in which participants competed to mint 24 token-linked digits that grant access to the MetaTABI presale, along with holders of The Fabricant, and selected individuals from partner communities through raffles.

In addition to the phygital items, MetaTABI owners will gain access to virtual experiences on platforms such as The Sandbox and Ready Player Me, in addition to priority access to Maison Margiela’s future web3 projects via an NFT Mint Pass. MetaTABI holders who join Maison Margiela’s fan base will receive lifetime and future access to the brand.

The collection sale is now open to the general public and interested participants can visit The Fabricant’s official website.



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