Animoca Brands Japan, a subsidiary of global blockchain leader Animoca Brands, has announced a new move to help international Web3 projects enter and expand into the Japanese market. This includes the launch of “De:Centralized Cat (D:CC)” NFTs on Nine Chronicles M, a popular blockchain game available on Coincheck NFT from April 3, 2024.
Overcoming market access challenges
Entering Japan’s Web3 space can be tricky for foreign companies, with challenges including the legal landscape, business customs and language barriers. However, the country’s thriving entertainment culture presents untapped opportunities for foreign entities.
Animoca Brands Japan has said it wants to leverage its expertise and experience in promoting Japanese IPs on the global Web3 stage to help foreign projects navigate these complexities.
A bidirectional bridge for Web3
With this new initiative, Animoca Brands Japan is strengthening its role as a crucial link between Japan and the international Web3 scene. The MMORPG Nine Chronicles M, developed by Planetarium Labs Pte. Ltd., is an excellent example of the type of projects Animoca Brands aims to support.
The game uses NFTs for in-game items that can be exchanged for crypto assets or native tokens. The “De:Centralized Cat (D:CC)” NFTs not only serve as in-game avatars, but also allow holders to earn unique tokens by locking them into the game environment.
Unique offering in the NFT space
Animoca Brands Inc. plans to sell 300 units of the “De:Centralized Cat (D:CC)” NFTs, priced at 0.06 Ethereum (ETH) each, exclusively on Coincheck NFT. Interested buyers must register an account with the marketplace to make a purchase, marking an important step toward integrating global Web3 projects into the unique and challenging Japanese market.
The introduction of “De:Centralized Cat (D:CC)” NFTs on Nine Chronicles M is a milestone for Animoca Brands Japan in its efforts to promote international Web3 projects in Japan. This initiative will not only benefit foreign companies but also strengthen the country’s position as a leader in the global blockchain industry. As more foreign entities enter this market, we can expect further growth and innovation in Japan’s Web3 landscape.