Visa enhances the customer experience with the Web3 loyalty program

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Improving Customer Engagement through Blockchain Technology

By joining Visa’s Web3 loyalty program, participants can effortlessly unlock promotional tokens during their daily activities, combining virtual and real experiences through an easy-to-use, no-code platform.

Participants benefit from SmartMedia’s advanced “Web3 Digital Asset Management and Engagement Platform,” which provides secure storage and management of digital collection rewards for a more customized approach.

While some features of the “Visa Web3 Loyalty Engagement Solution” are still in development – ​​with regional availability varying – this initiative represents a major breakthrough in the advancement of customer loyalty programs.

By capitalizing on the ongoing trend of blockchain benefits and the increasing demand for customized customer experiences, Visa is strengthening its status as a leader in innovative financial technology.



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